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LIYA Summer Girls

Client:

LIYA

Year:

2023

In the early days of summer, we embarked on a vibrant Influencer Summer Campaign with LIYA, spotlighting micro-influencers who effortlessly infused LIYA's summer gems into their personal styles.

Crafting a bespoke ensemble of fashion micro-influencers from Western Europe, we championed authenticity, diversity, and personal flair. This deliberate approach granted our influencers the artistic freedom to weave their magic.

The campaign unfolded across the tapestry of the UK, France, and Spain, resulting in an impressive 27 unique content pieces. Each post, a harmonious blend of LIYA's summer vibes and the influencers' creative narratives.

This collaboration echoes the spirit of LIYA - where style meets narrative, and partnerships fashion tales that resonate.

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